In-app marketing
Using to promote products, services, or brands within a mobile application (app). It involves leveraging the app’s interface and user experience to deliver targeted marketing messages, engage users, and drive desired actions.
Global Traffic Pool
Video,Tools, News and information, Manufacturers or vendors, App store Games
Massive High-quality Resources
Involving multiple industries in advertising brings abundant advertising options to the media
Various Ads Format
Diversified advertising entry points reduce user resistance and fatigue towards advertisements
Efficient exclusive service
Localization and precision operation
In-app Advertising
In-app advertising involves displaying ads within the app’s interface. This can include banner ads, interstitial ads (full-screen ads that appear between app screens), native ads (ads that blend seamlessly with the app’s design), or video ads. In-app ads can be used to promote products, services, or other apps, generating revenue for the app developer or serving as a marketing channel for businesses.
Push Notifications
Push notifications are messages that are sent directly to a user’s device, even when the app is not actively in use. In-app marketing utilizes push notifications to deliver timely and personalized messages to users, such as product updates, special offers, reminders, or personalized recommendations. Push notifications can help re-engage users, drive app usage, and increase conversions.
Gamification and Rewards
In-app marketing can leverage gamification techniques to engage and retain users. This can include incorporating game-like elements, challenges, or rewards systems within the app. Businesses can use these features to encourage user participation, increase app usage, and promote specific actions or behaviors.